Henkel Norden

I worked as part of the Marketing & Product Category team at Henkel Norden, supporting the Loctite and Teroson brands across the Nordic market. My role expanded significantly when the marketing specialist unexpectedly left, and I stepped in to take over their responsibilities alongside the marketing manager.

I created graphic materials and poster designs to support campaigns, product launches, and sales initiatives, ensuring that visual communication matched Henkel’s brand identity. I also contributed to improving the e-commerce experience, optimizing product data and visuals to make it easier for customers to navigate and purchase online.

In addition, I managed social media channels, coordinated digital campaigns, and analyzed performance, making sure that brand messaging remained strong and consistent across the Nordic region. With only two people handling all marketing responsibilities, I learned how to adapt quickly, work independently, and deliver under pressure.

This experience strengthened my expertise in branding, graphic design, and digital marketing, while also giving me hands-on skills in customer-focused e-commerce optimization. It provided a foundation I now build upon at SUNN Design Studio, where I combine corporate experience with creative independence to craft impactful design solutions.

Key Contributions:

• Graphic & poster design for campaigns and product launches

• Optimizing e-commerce site for customer experience

• Social media management & content creation

• Digital campaign coordination & performance analysis

• Brand consistency across Nordic markets

• Copy writing & editing