LUNE PLATES & SPA

LUNE Pilates & Spa is a conceptual wellness brand and mobile application designed to explore the intersection of branding, UX design, and emotional experience. Inspired by lunar cycles and the idea of balance, the brand represents strength, calmness, and renewal — core values of Pilates and holistic spa culture.

The project centers around a mobile app concept that allows users to view class schedules, track availability, and monitor studio occupancy in a clear and intuitive way. Focus on UX clarity and emotional comfort, ensuring the interface feels as calming as a pilates or spa session itself.

The visual identity and logo were designed in harmony with the app experience, combining Scandinavian-inspired minimalism, natural tones, and soft typography. Every design decision supports a sense of tranquility, elegance, and ease of use.

Through app concept design, logo creation, and brand storytelling, LUNE demonstrates how a modern wellness platform can balance functionality with serenity, creating a seamless and inviting digital experience.

Concept Work:

• Mobile app concept for class scheduling & availability tracking

• UX-focused interface & layout design

• Logo & visual identity design

• Scandinavian-inspired color palette & typography

• Brand storytelling & digital positioning